Primarion Inc. (Tempe, AZ), a mixed-signal semiconductor company that provides digital control of power solutions, announced the expansion of its global sales team. Primarion selected Chris Henningsen to serve as Vice President of Sales, where he will be responsible for driving Primarion's revenue growth with customers worldwide, focusing on increasing market penetration and accelerating demand for digital power ICs. Gordon Fang also joined Primarion as Asia Sales Director, and will support and expand the company's growing presence in the Asia market. Additionally, Primarion announced the promotion of John Kennedy to Vice President of Finance.
"Chris and Gordon bring strong technical sales, business development and marketing expertise to Primarion's sales team at a time when customers are transitioning to digital power ICs in high-end computers, workstations and servers," said President and CEO Ron Van Dell. "Chris has a solid history of success at semiconductor companies, especially in developing internal product line start-ups, and Gordon has established experience in expanding sales operations in Asia. John has a proven track record in public and startup companies. His expertise in the financial management of established and emerging companies is the perfect combination to help take Primarion to the next level as the company continues to expand its market presence globally."